TRIMM and Philips Lighting nominated for a European Digital Communication Award
TRIMM and Philips Lighting nominated for a European Digital Communication Award
TRIMM and Philips Lighting are nominated for a Digital Communication Award (DCA) with Philips' MyTechnologyPortal, in the category Best (Content) Platform. Other nominees are adidas, Boehringen Ingelheim, Garmin Deutschland and TenneT TSO.
The DCA's are annually awarded to notable European projects, campaigns and innovations in online communication and are being hosted by Quadriga University of Applied Sciences (Berlin).
MyTechnologyPortal
To many organizations, a portal is just another sales channnel. However, to Philips, MyTechnologyPortal is much more than that. It offers their customers access to a fully digital environment in which they can get inspired, learn and stay up to date to the latest innovations. Besides all that, customers can communicate on a daily basis with their account manager at Philips. It's also a way for Philips to continuously learn about their customer's needs in order to improve their service.
When we at Philips think about ‘Innovation’ we don’t have a specific product or service in mind but an attitude that reflects in everything we do for our customers. B2B customers on the lighting market are looking for a business partner who is reliable and innovative at the same time. We always had the right commitment to be this partner, now we also have the right tool!
Martin Schneider, Global Digital Marcom Manager
TRIMM
TRIMM is proud to have developed this portal together with Philips Lighting. We love to see the results the portal delivers: a higher quality experience with customers and a higher degree of efficiency in the work of account managers.