Selfcare in B2B als driver voor sales
Selfcare in B2B as a driver for sales
The standard for service from business service providers is gradually changing. The improved user experience, service, personalization and transparency that we see growing in B2C, are now also becoming increasingly important for B2B. To better serve business customers, more and more B2B companies are using a digital self-care portal.
The advantages of a B2B portal
Together with our client Grolsch, we have elaborated our case in an informative white paper. Here are the four most important benefits for deploying a B2B self-care portal:
- Get more business from existing relationships;
- More efficient handling of customer questions;
- Less intervention from the account manager;
- And bringing different internal departments closer.
You can download the whitepaper via the button below. Please note that this whitepaper is only available in Dutch.
More customer value for Grolsch
Royal Grolsch has rolled out a digital platform together with TRIMM that supports the hospitality industry with self-care and data. This platform is entirely devoted to self-care and the provision of data analyzes to hospitality entrepreneurs. Account managers are relieved to a significant degree so they have more room for their actual work. The platform also has the possibility to offer catering companies the means with which they can do business and grow in a more targeted way.
