Stories

At the FITC event in Amsterdam, experience design director Sebastiaan spoke about design thinking. A methodology that makes the creative process transparent and manageable, so that 'non-designers' can be more familiar with it. All parties involved in a project will come to a better end result, more effectively and with more pleasure.

Marketing automation is een woord dat vaak gebruikt wordt in digitale strategieën, maar wat houdt het eigenlijk precies? Tegenwoordig zou het bijna kunnen worden gedefinieerd als “buzzword”, maar dat is het zeker niet! Digital marketeer Aimée legt uit graag waarom.

Frank Arnold joined TRIMM as a system engineer for two days a week since August 2018. He also works three days a week as a teacher at the ROC van Twente in Hengelo. In this interview he gives an insight in the world of a hybrid teacher.

As a company, you have the most to gain from your ambassadors (read: employees) when it comes to telling your business story. Professional blogs are a great tool to get your story/expertise to your intended prospects. And, when distributed correctly in your network, they often provide the very good leads.  

Of all the digital developments that have been announced for the B2B sector, one remains remarkably enough behind: personalization. Many companies are left with all sorts of arguments. Experience shows, however, that one important development gets companies moving: the fragmentation of their market.

It is really attractive to do business in China for European companies. Hosting in China is becoming more relevant every day. But how do you do that in the right way? Our security & Hosting expert Bas Greevink gives some valuable advice.

Leonie Sijtsma was a trainee for application management at TRIMM. In this interview we’ll talk about her choice to work at TRIMM and what her day looks like.

Companies tend to have a very cautious attitude towards the cookie notification, which causes them to miss out on a lot of consent. Not necessary! Digital marketer Iris Eijberink gives tips to get a GDPR-proof cookie notification.

User research has become crucial to deliver high quality in the current digital landscape. It all starts with the user: how does he move around on an online platform and what does he consider pleasant?